Pitch Black
Dark base, covers, and high-contrast pieces.
Public brand center
An identity to present every career clearly.
Here you’ll find the resources and guidelines needed to represent Futbol CV consistently across media, partnerships, and content.
Updated version · July 2026
Name: Futbol CV · Social: @mifutbolcv
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Ready-to-use resources
Always download the official files. The kit includes vector and PNG versions of the logo, isologo, and a quick usage guide.
Full kit
Recommended for collaborators, media, and partners. Keep the file names to identify each variant.
Download ZIP fileFonts
Montserrat is used for headlines and calls to action. Inter ensures readability for body text and data across all platforms.
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Professional, modern, and human
Futbol CV brings together careers, experience, content, and opportunities in profiles designed for those who play or work in football. The brand should convey trust, usefulness, seriousness, and relevance.
The football ecosystem, connected around every career.
- Purpose
- To democratize professional visibility within football.
- Audiences
- Players, professionals, scouts, agencies, clubs, brands, and media.
- Principles
- Clarity, transparency, genuine connection, and continuous evolution.
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The logo is not interpreted: it is used
Choose the variant according to the background and always maintain its proportion, color, and clear space. The files provided here are the official source.
Individual downloads
Essential rules
- Leave a minimum clear space around the logo equal to the height of the isologo’s circle.
- Use the horizontal logo from 100 px wide; for smaller spaces, use the isologo.
- Do not distort, rotate, crop, recolor, or add shadows or outlines.
- Do not place the logo over noisy photographs without a surface that ensures contrast.
- Green is part of the official logo artwork; gold serves as an institutional accent in the editorial system.
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A system with two tones
The dark base expresses energy, product, and action. The light base provides editorial and institutional readability. Green guides priority actions; gold complements without competing.
Action Green
Primary actions, indicators, and accents on dark backgrounds.
Institutional Gold
Editorial and institutional accent, especially on light backgrounds.
Cream White
Light base for editorial content and documents.
Montserrat
Headlines, key data, covers, and calls to action. Recommended weights: 700 to 900.
Inter
Body text, interfaces, subtitles, and secondary data. Recommended weights: 400 to 700.
Photography
Real people in action or professional context. Natural light, clean framing, and diversity in gender, origin, and competitive level.
Motion
Intentional transitions, typography that supports the narrative, and rhythm built from the material. Avoid distracting effects.
Accessibility
Video subtitles, high contrast, readable text, information outside interface zones, and alternative descriptions when appropriate.
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Clear, direct, and reliable
Futbol CV speaks as a serious tool within the ecosystem: semi-formal, approachable, and confident. It explains concrete benefits without promising results it cannot guarantee.
How we speak
- Neutral international English with clear, direct language: create, showcase, discover.
- Short sentences, active verbs, and demonstrable benefits.
- “Professional profile,” “career,” “visibility,” and “Scout.”
- Emojis used sparingly and only when the channel supports them.
What we avoid
- Regionalisms, corporate jargon, or phrases that require rereading.
- “The best platform,” “revolutionary,” or other empty superlatives.
- Confusing Scout with agent or representative.
- Presenting badges, figures, or results without real verification.
Name and signature
Brand:
Futbol CV
Domain:
futbolcv.com
Social:
@mifutbolcv
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One idea, expressed for each channel
Consistency doesn’t require publishing the same piece everywhere. Keep the concept and adapt the start, depth, framing, and call to action to each channel’s behavior.
| Channel | Main function | Approach |
|---|---|---|
| Visual identity, stories, carousels, and short videos. | Visual, human, and direct. | |
| TikTok | Vertical educational content that is useful and easy to share. | Clear hook, brisk pace, and subtitles. |
| YouTube | Tutorials, stories, analysis, and more in-depth videos. | Narrative structure and simple thumbnails. |
| Product, industry, partnerships, and professional conversation. | Editorial, informed, and without grandiosity. | |
| X | News, conversation, and ecosystem viewpoints. | Concise, timely, and conversational. |
| Community, updates, and distribution of useful content. | Clear, contextual, and accessible. |
Visual direction
Simple compositions with hierarchy and breathing space.
These examples are not mandatory templates. They show how to use contrast, scale, and typography without overcrowding the piece.
Professional profileYour career deserves context.
Brief guide
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Keys to presenting your profile.
Swipe to see them
Futbol CV explains
Be found ready.
Video with subtitles
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Open
A question, verified fact, or recognizable problem within the first seconds.
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Develop
One idea per piece, with visible structure and language anyone can understand.
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Close
A concrete action: complete, discover, save, share, or discuss.
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Use the brand with care and permission.
Resources can be downloaded to prepare proposals, press coverage, and authorized pieces. Publishing them does not grant sponsorship, representation, or permission to alter the identity.
Co-branding
Maintain equal prominence between brands, clear separation, and a background where both logos are legible. Never merge identities.
Inquiries
Send the context and a preview of the piece before publishing any unplanned use.
[email protected]